How to Win Way Before Someone Gets to Gouble

I want to talk about a subject that we talked about before, hopping on this padgeses winning before the people get to goge cause i know this is a something you're shouting at the roof top ight now. I mean, what companies do is, because of how they set up their attribution models and their marketing, it pushes their marketing team to focus on the highest intent, easiest to measure activities. And sowhat is, what's the most high intent, easy to measure activity? S someone that passes through google in branded search or high intente search, and comes through. The challenge is that, if you're not doing other things a the top, only a certain amount