The Evolution of Keyword Matching in E-Commerce

In the last six months, our users have doubled the number of keywords that they're typing into the search box. We use these large language models that are powering chat GPT to be able to search through e-commerce stores or retrieve web pages and news articles. These vectors are now the new way in which humans can be understood. And when you go and you shop on the local e-commerce store, you don't want it to generate a product that never existed before. You want it to actually retrieve a product that's on sale.