2min chapter

Behind the Bastards cover image

Part One: Edward Bernays: The Founding Father of Lies

Behind the Bastards

CHAPTER

A Fuck Your Mom, Kid?

Eli wanted his son, Eddie, to get into agriculture and pick a career that was in line with the family business of selling grain. But Eddie had zero desire to do anything even vaguely related to agricultural work. He worked for a brief time decoding cables about the grain trade until one day in December 1912 when he wound up meeting his old friend Fred Robinson on the morning trolley.Fred's dad had handed his son control of two academic journals he happened to own. They used the medical review to argue against women wearing corsets with stays and to encourage shower baths.

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