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Who? Remembers: Wholebs in Bu$ine$$ 💸

Who? Weekly

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Celebrity Duos and Wellness Partnerships

Exploring the trend of celebrities partnering with companies aligning with their values, particularly in the wellness industry, but questioning the promotion of alcohol as a healthy product. The chapter highlights famous duos like Ian Somerhalder and Paul Wesley, discussing the dynamics of their partnerships and the role of branding and charity initiatives in such collaborations.

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