4min chapter

BUILD with Blake Bartlett cover image

Kyle Poyar (OpenView): Top of Funnel for PLG

BUILD with Blake Bartlett

CHAPTER

Building for the End User

Virol: Building for the end user and then building to be discovered. Virol: People discover products through dugal or from word o mouth, like hearing it from people they trust. The dynamic is that end users go out seeking solutions to these everyday problems. And so if he start with that, end ou minds that that actually opens up a line of opportunities to go to market.

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