Why Local Campaigns Need Better Tech Tools – Ron Nehring (Leadership Institute)
Campaign Trend Podcast
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Bridging the Gap in Campaign Strategies
This chapter explores the disconnect in sharing polling and research insights between competitive congressional races and local candidates. It emphasizes the need for tailored messaging that resonates with both engaged and less engaged voters, and the importance of integrating technology into campaigning. The discussion highlights the necessity of improving polling methods and enhancing voter engagement through innovative strategies that combine online and offline efforts for more effective political outreach.
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