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Nithin Kamath of Zerodha candidly talks about building his bootstrapped business, weighing risks, and finding opportunities

First Principles

CHAPTER

The Top 3 Failures of Zero Brokerage

There have been a lot of right place, right time. We went zero brokerage and then other happen and account openings, you know, which are a physical account opening form became online and then just the business took off completely. Let's jump to a section where we talk about failures. What are the top three failures you feel zero has made? You could define failure as either a misstep or a missed opportunity.

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