The Importance of Setting Widely Important Goals

The word I've been using recently in the past few years is tax. Business owners are paying a tax for our developers because they're not productive, because there's some amount of debt or there's some things holding them back. So one of the ideas I started doing was setting, you know, widely important goals. It comes from the book for disciplines of execution,. These are goals outside of the world and of things that are really going on.