3min chapter

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EP 64: Jay Simons (GP, BOND Capital) On How Product-Led Growth Turned Atlassian into a $40B Company

The Logan Bartlett Show

CHAPTER

How to Seed a Customer Community Program for Atlassian

Atlassian has been building a strong word of mouth business. When people started having random meetups to talk about Atlassian, how did you encourage that? Did you guys pay that? Or did it just happen purely organically? How did that come to be? "There is no alternative for real human connection"

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