The Benefits of Thought Leadership

You don't build thought leadership to become linked and famous. You do it so that you can influence deals. And lengthn period, i think, is the real benefit. I know a lot of i know many executives that pay a court on cuot agency, or whatever you want, p r from whatever you want to call it, five thousand dollars a month to publish it on their linked on. That's not authentic. That doesn't drive thought leadership. Because you can't outsource thought leadership. It has to be your own thought. There are two ways to approach it: One is to take matters into my own hands,. The other way is to just realize that they're never