Thinking Fast and Slow (part 2)
What You Will Learn
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The Sunk Cost Fallacy
If you've already spent something, whether it's money or a time investment, if you've invested something, you need to view that as a sunk cost. Sunk cost in the sense that it's gone, you can't get it back. But unfortunately, those sunk costs play heavily within our mind. We should always just forget about the sunk cost what's been invested in it. And it should have nothing to do with the decision going forward.
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