What the NBA Can Learn from Formula 1, Why ESPN May Need to Pivot Too, The EPL Outlier and Apple's MLS Experiment
Sharp Tech with Ben Thompson
00:00
The NBA Isn't Getting Casual Sports Fans, Right?
The NBA is like hardcore fans. They have cable. It's the events that draw on casual fans that are really suffering. There has to be a fundamental shift of we don't get audiences by default anymore.
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