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What Next: TBD | The FTC’s Merger Shakedown

Slate Business

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Advertising Concerns Post-Twitter Acquisition and FTC Implications

This chapter explores the repercussions of Elon Musk's acquisition of Twitter on advertising revenue and brand safety, highlighting a decline in ad spending due to increased hate speech. It also discusses a recent FTC ruling aimed at preventing advertising firms from politically motivated media boycotts, relating back to the challenges faced during Musk's ownership.

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