Bloomberg Intelligence cover image

BI Weekend: Mars, Kellanova Deal, New Starbucks CEO

Bloomberg Intelligence

CHAPTER

The Transformation of a Lingerie Brand in a Changing Market

This chapter examines the decline and transformation of a prominent lingerie brand in the wake of the 'Me Too' movement, focusing on its shift to inclusive marketing strategies. It highlights improvements in the company's performance, particularly in international markets, and discusses ongoing efforts to revitalize stores and employee culture to better engage younger consumers.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner