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The Internet is The New Woods (Monsters, Ostension, & Moral Panics)

Digital Folklore

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Momo and the Moral Panic Around Slender Man

Unlike Slender Man, Momo had this reverse build effect in terms of her lore. It was mostly after the moral panic elevated her to the public eye that people online began inventing and creating new facets of who she might be. People developed different character traits and background stories for the figure again with no central canon.

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