Introduction

I promised you that I would share my new framework, the one called content dripping. quite a few episodes ago. The time has come and it's actually really funny when I think about how this all came about because I actually forgot all about this. In episode one of this podcast, which I then replayed in episode 37, how I managed to do over $220,000 in my coaching business in its first year leveraging a podcast. At the time, I credited the success to what I call content honey traps. But content honey traps was just one part of it.