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Amazon's fake reviews problem

Business Daily

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How Do Fake Reviews Affect Your Business?

Fake reviews can give somebody an upper hand in terms of persuading a customer to buy from them versus others. And fake reviews can also come from people willing to give one star review s on competitive products. I went from sel ing 30 to forty units of this particular product each day, and my sales fell all the way down to, say, three to five units. That was all because of this competitor that had given me around five or six negative reviews. So does the whole review based model of e commerce need a refhink so old califa, ceo of fake sbot.

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