S2 E8: The Surprisingly Good Black Friday Email / Why Send Times Are Overlooked / Why Facebook Is Still The Ads Giant
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How to Scale Your Shopify Stores to the Moon on Black Friday
Nick Gillespie: Black Friday is over, but in my Christmas, it slows down before you get to Christmas. He says brands should take the learnings from other brands and apply it to new years for these brands that they'll have a killer, new years kind of Black Friday. "If you're offering a 20% off sale on Black Friday, welcome to the club buddy. Don't feel bad about it," he says.
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