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#114: Why Most Mission Statements Fail (and How to Avoid the Pitfalls)
Business Made Simple Podcast
Double Your Revenue in 18 to 24 Months
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I think it's possible for everybody listening to double the size of your small business. The very first thing you got to do is you need a mission statement that is economic because what we're talking about is doubling your revenue and revenue is money. For whatever reason, you rarely, if ever hear anybody talk about numbers in their mission statement. You're in business to make money by delivering a solution to people who have problems. That's what we do. If you have a problem, I solve that problem in exchange for dollars. Get over it.
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