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The Sam Haveson Hypothesis: The Artfulness of Product Management is Identifying Customer Needs
The Product Science Podcast
The Robust a B Testing Framework
Atham: A lot of what a b testing is leveraged for, or useful for, is really just ciphering causality. What we're looking for is how this treatment behaves relative to the control sample. And so when you set up a laborat environment like this, it's not as much about seeing, sort of like just click through behavior. Or if you're driving conversions, those things actually be assessed off line. These a b frameworks that we use here is all about causality.
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