From Free Work to Global Productized Service & Making the Perfect Video Ad: Nick Lange (#96)
The Shopify Growth Show
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How Did You Become a Business Owner?
In college, Steve started a wedding video business because he wanted to study film. He also fell in love with editing because when you have to slog through five hours of terrible wedding footage to make a halfway watchable, 45 minute edit,. You learn how to move quickly and look for things that aren't going to make the viewer nauseous. After working at Universal Music Group as an assistant marketing manager, he decided to start his own commercial production company. His first client was a tea company here in Los Angeles.
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