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#138: How Seth Godin Manages His Life -- Rules, Principles, and Obsessions

The Tim Ferriss Show

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What Are Your Top Five Business Decisions?

If you have trouble coming up with good ideas, if they are telling you the truth, will tell you they don't have very many bad ideas. Once you get enough bad ideas, then some good ones have to show em. My friend lynne is a brilliant, brilliant thinker and designer. She was in the business of designing toys and a soft goods for moms with toddlers. And i said, lynn, it's simple. Toy companies don't like toy designers. They're not organized to do business with toy designers. So why don't you just start a different business, a business you can push downhill? A oceso, will go away back.

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