EP9 (GUEST) – Kenan Saleh, GM of Lyft Media, on growing his startup from just 1 customer, why the future of commerce media is bright, and building a new revenue stream within a complex organization
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Halo: The Rise and Fall of the Out of Home Advertising Industry
Halo is a startup that turns static screens into digital ads. The company was founded by former Google execs who wanted to change the way people see taxis in New York City. They are now selling their adverts on rideshare apps like Uber, Lyft and Bumble.
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