2min chapter

How I Built This with Guy Raz cover image

Robinhood: Vlad Tenev

How I Built This with Guy Raz

CHAPTER

Lean Start Up

The lean start up methodology, if you're familiar withrat, basically a, eric reese wrote this book about how to market consumer products. Rigt: The number one piece of advice was basically that before you actually build anything, test the concept. And we weren't allowed to do that because, as a broker dealer, you can't actually market investing services without having the appropriate licensest. So the lean start up thing didn't work for us.

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