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9min chapter
The Gap Between Marketing & Sales (1 of 2)
Dan Kennedy's Magnetic Marketing Podcast
The Critical Connection Between Marketing and Sales
This chapter explores the essential relationship between marketing and sales in business, highlighting the need for a holistic approach. The discussion advocates for treating all employees as sales contributors and integrating sales training into customer interactions to improve overall performance.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode