EP 124 | Srikrishnan Ganesa (Rocketlane) - How revisiting your target market can help accelerate growth.
CHURN FM
00:00
Introduction
Shree shares his experience navigating through a couple of acquisitions and how trust is the main component that ensures a smooth integration. Shree also shared what connoter did prior to being acquired by fresh works, and what their growth looked like leading up to the acquisition. We then discussed how fresh chat changed their target customer by taking a step back and taking a look at the overall market. This week we hear how the world's fosters grown companies are tackling churn an using retentions to feel their growth. And if you have any feedback, i would love to hear from you. You can email me directly on andrew@sanderantron.com.
Transcript
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