Defining Your Expertise and Branding Yourself

You may be surprised by my message today. After all, I’m the first person to encourage you to be ambitious. But I want to warn you of the danger of trying to be good at too many things or, at least, the tendency to label yourself as an expert in too many areas.

I give you a real example from my own life, and share a brilliant quote from the infamous Jameson (who you may know from my YouTube videos) that will inspire you to stay focused on your passion.

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