11min chapter

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch cover image

20Sales: What I Learned Scaling Datadog from $60M to $1BN in ARR | How to do Outbound in 2024 | Why Discounting is Dangerous and Contract Sizes are Misleading with Dan Fougere

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

CHAPTER

Navigating Enterprise Sales in a PLG World

This chapter explores the challenges of scaling enterprise sales within the context of product-led growth, emphasizing the significance of small accounts. It highlights the need for effective sales demos grounded in understanding customer motivations, advocating for personal interactions to strengthen relationships. The discussion also examines the complexities of customer success roles and the necessity to adapt strategies based on company growth and product offerings.

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