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18min chapter
Stop doing SEO translation, start doing SEO localization with Maria Scheibengraf
Search with Candour - SEO podcast
Bridging Translation and SEO
This chapter delves into the essential connection between translation and SEO, showcasing how cultural understanding and SEO expertise are crucial for effective digital marketing. It critiques traditional translation practices that overlook cultural nuances, emphasizing the necessity of a collaborative approach to create localized content. By examining the implications of search behavior variations and communication differences, the chapter advocates for an integrated strategy that fosters successful international SEO efforts.
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