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Easter Eggs in Kendrick Lamar's Super Bowl Announcement

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Kendrick Lamar's Super Bowl Announcement: A Layered Artistic Response

This chapter examines Kendrick Lamar's announcement as the main performer for Super Bowl 59, delving into the significance of the announcement video. It explores the visual elements and cultural symbols that reflect Kendrick's rivalry with artists like Drake and J. Cole, emphasizing the artistic layers of his performance.

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