[S1E12] Zero to One
Business Books & Co.
Is Zero to One Innovation a Good Idea?
Daven: Innovative things are a lot more difficult to do than tacking on a ten % improvement in the process for doing something. Ative strategies are actually easier to execute than non innovative strategies, Daven says. "If you have an intivative strategy that people don't want, like, good luck," he adds.
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