Episode 19: How cultural context affects your UX writing
With hundreds of markets and different cultures, creating a one-size-fits-all approach to writing is simply not possible - no matter if you're a UX Writer, Copywriter or Content Marketer. Join me and my guest Robin Reidl (Spotify) in today's episode on Culture + Design. How can you test for cultural aspects and immerse your writing processes with the right amount of context? What are low- and high-context and how do they differ? And how do you convince stakeholders to make culture a core of design and writing?
Learning outcomes:
- The caveats of arguing for a culture-focus to writing
- Testing UX copy for different markets
- The benefits of bringing together culture and design
- Low context vs high context for UX writing
- Localizing high-context scenarios
Connect with my guest Robin Reidl:
https://www.linkedin.com/in/tidalreidl/
Connect with the host:
https://www.linkedin.com/in/nicoletells/
nicoletells.com
