19min chapter

The Authority Hacker Podcast - Actionable Online Marketing cover image

#336 - 5 Small Sites Making Money Without Google

The Authority Hacker Podcast - Actionable Online Marketing

CHAPTER

Elevating Small Online Businesses with Effective Marketing Strategies

This chapter delves into how small online businesses can thrive by leveraging Facebook ads and strategic sales tactics, using a weight loss and general health program as a case study. It covers key aspects like video ad content, sales funnel structure, pricing strategies, upsells, and the importance of customer guarantees. The discussion also includes examples of successful businesses in different niches, emphasizing the value of offering tangible benefits upfront to customers.

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