I'm a huge fan of the what, so what, now what structure. You start by talking about what it is you're discussing and then explain why it's important. Then finally, with the now what, you explain what comes next. It has momentum built in. Having a structure helps you as a communicator because it gives you a map that you can remember.
To celebrate our 75th episode, we hosted a live "Ask Me Anything" event with Matt. In this global gathering, listeners called in with questions ranging from making a first impression and giving negative feedback to presenting virtually and the worst communication advice Matt's ever received. In addition to audience questions, Matt also shares a short lecture to outline his top three guiding principles when it comes to being a confidence speaker and leader.
Connect:
Chapters:
(00:00:00) Introduction
(00:02:00) Know Your Audience: First and foremost is their knowledge level relative to the topic that we're discussing. Do they know a lot or do they know just a little?
(00:03:51) Principle 1. Set Your Communication Goal: A goal has three major parts: information, emotion, and action. The best metric of success is: Is your audience leaving knowing what you want them to know? Feeling how you want them to feel? And doing what you want them to do?
(00:05:08) Principle 2. Structure your message. Using: What, So What, Now What.
(00:07:01) Principle 3. The Art of the Paraphrase.
(00:09:14) Using Paraphrasing to move a conversation forward
(00:11:01) Ask me anything:
[11:24] Question 1: What is the worst communication advice that you have ever given or received?
[13:11] Question 2: How can you try to understand the expectations or knowledge or background of your audience in order to make your presentation effective?
[16:05] Question 3: How do I communicate negative feedback to a colleague, especially when there's an action step involved?
[18:30] Question 4: How would you make your first impression?
[22:00] Question 5: How has virtual communication changed the way we communicate?