Capitalism.com with Ryan Daniel Moran cover image

Tero Isokauppila: Amazon's #1 Coffee Seller Shares His Secrets

Capitalism.com with Ryan Daniel Moran

CHAPTER

Creating Uniqueness in Product Lines

The speaker discusses the concept of the blue ocean strategy and gives examples of how they apply it to create uniqueness in their product lines. They also share their own company's application of the strategy by combining coffee and mushrooms to create a healthier and tastier coffee.

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