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Harnessing the Power of Uncertainty | Mark Lenhard

The Jess Larsen Show on Innovation & Leadership

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How to Succeed in a B2B Environment

I tend to try to use analogies possible. I think it's more memorable, right? Then then just doing a monologue. So as well as failures, I've always been big about making sure we're highlighting as many successes as we are failures. If you learn something from them, we just don't want to do it over and over again than it is a failure. It definitely helps highlight more people throughout the org, but also everyone communicates in slightly different style.

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