
Marc Eckō Built A Creative Empire, Almost Lost It All, + Came Out On Top
IDEA GENERATION
The Rise and Fall of the Madden Hit
"I was a kid that was a huge deal. And also a huge job," he says of working with Fat Joe on the Madden video game. "That was a total inflection moment and a validation of everything that all of us were interested in at the time" He adds, "You're effectively a part of a cohort that is in fact doing things for the first time"
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