19min chapter

Perpetual Traffic cover image

Pin It to Win It: Revolutionizing E-Commerce with Pinterest with Lauren Petrullo

Perpetual Traffic

CHAPTER

Utilizing Pinterest for Traffic and Advertising

This chapter explores the potential of Pinterest as a traffic driver and advertising platform. It discusses the misconception of Pinterest being outdated and highlights its long-lasting impact. The chapter covers demographics, advertising opportunities, cross-pollination with other channels, and the unique intersection of Pinterest as both a search engine and social media platform.

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