The Role of Tourism in Rural Revitalization

In China, once you go off the beaten track, you'll find beauty. As China has developed economically, we have a huge and growing middle class. So there being a big focus in terms of building a beautiful countryside is actually what they call that part of the revitalization. And almost everywhere, there'll be a focus on tourism now. It's good business, enormous market, good opportunities for profit,. Good opportunities for improving accommodation.