
Leveraging Current Events as a Content Strategy
Buzzcast
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Leveraging Current Events for Podcast Success
This chapter discusses how podcasters can strategically time their content around significant events, such as the Olympics, to engage listeners and drive advertising revenue. It highlights the potential of evergreen content and utilizing current events as a tool for attracting an audience over time. The conversation also covers the importance of collaboration, cross-promotion, and optimizing visibility to enhance podcast reach and engagement.
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