2min chapter

The Data Stack Show cover image

126: Crossing the Product Analytics Chasm with Spenser Skates of Amplitude Analytics

The Data Stack Show

CHAPTER

Product Data Is Not Only Useful to Product Managers

Product data is not only useful to product managers. It's actually useful to lots of people in organization. Anyone who touches the product experience also cares about product data. Customer facing teams will figure out like a support team wants to know what did someone do before they ran into support incident and they'll use amplitude for that. Or they'll use it to figure out which customers are at risk of churn because they're not really engaged with product or what sort of features are our most highest paying customers using. Almost every single function across a company needs access to product data.

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