The Logan Bartlett Show cover image

EP 126: Eran Zinman (Co-Founder, monday.com) on The Efficiency Hacks That Drove monday.com to $14B

The Logan Bartlett Show

CHAPTER

Navigating Performance Marketing and AI Integration

This chapter examines strategies in performance marketing with a focus on Facebook for customer acquisition, discussing the balance between channel depth and diversification. It also explores the intersection of AI with marketing practices, including the automation of ad creation and the potential for emerging technologies to enhance user experience. Additionally, the chapter addresses the evolving pricing strategies in response to AI advancements, advocating for usage-based models that better reflect customer value.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner