The Next Big Idea cover image

PERSUASION: How to Change People’s Minds

The Next Big Idea

00:00

Are You Eating TidePods?

We all have this kind of built in anti-persuasion radar. We're just highly skeptical when we think someone's trying to persuade us of something. When you tell people not to do something, it often makes them more likely to do it. As soon as we try to influence someone else's behavior, it impinges on their ability to see that behavior as driven by themselves.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app