
94 | 5 Steps To Making Business Simple
The Obvious Choice
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The Importance of Confusion in Business
You're not going to overcome your inefficiency by utilizing a different device in life ever in every category. The worst thing you could possibly do is to confuse someone who's interested in buying right. If you want somebody to click a link in an email to take some kind of an action, you need to say very clearly, click this link or make it very clear what action they should take and why they will benefit from taking it.
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