
Bob Iger - Executive Chairman of The Walt Disney Company
Coffee with The Greats by Miles Fisher
00:00
How to Manage Creative People
managing creative people is particularly complex for a couple of reasons. They have specific ideas about what it is they are creating, and they don't really want to hear yours. So when you manage them, have to do so with incredible ympathy. One very valuable lesson i learned arlyones, never go small. Never be trivial.
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