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The Importance of a North Star in Science
I think the quitting is what gets people caught up a lot of times. The idea that like I'm not a quitter and I'm not going to quit this. But sometimes you need to know when maybe that's just not the great thing for you. If you don't have a North Star by contrast how do you know you're even going in the right direction? You kind of don't. And so we kind of you could think of it as a personal mission statement and we it works equally well in business too.