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16min chapter
Copywriting Experts Panel
Dan Kennedy's Magnetic Marketing Podcast
Sequencing and Structuring Email Copy
This chapter emphasizes the importance of sequencing and structuring email copy, highlighting the need for curiosity in subject lines, benefits, and urgency. It discusses the overwhelming number of emails people receive and how it affects copywriting, as well as the value of delivering targeted copy based on individual preferences and interests.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode