3min chapter

Nir And Far: Business, Behaviour and the Brain cover image

How to Build an Irresistible Product for VC Investors - Nir And Far

Nir And Far: Business, Behaviour and the Brain

CHAPTER

Introduction

This chapter explores the significance of building engagement into a product and the challenges of securing venture capital funding. It emphasizes the need for entrepreneurs to convince investors of their product's value and the importance of habit-forming products in attracting outside capital.

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