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Nick Wignall — The Psychology of Marketing, Being Prolific, & Building an Audience on Medium

Everything Is Marketing

CHAPTER

Is Medium Really Your Most Powerful, Valued Asset?

I think being very straightforward and plain in the way you kind of pos in your articles is really important on medium. I almost always form my my titles the exact same way. They're just, they're straight listicals. It's like, enogh, five habits that will make you more confident,. Almost kind of generic sounding, indefinitely listically. But hthe the magic there, i think, at least for medium, is that they're so straightforward - it takes all the risk out of clicking into that article to start reading. And then also, just the way you structure them, like a medium has gone out of its way to give like, tools and form adding that make writing

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