Cautionary Tales with Tim Harford cover image

Bowie, Jazz and the Unplayable Piano

Cautionary Tales with Tim Harford

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The Power of Alertness and Unfamiliarity in Creativity

This chapter explores how heightened alertness can enhance creativity, especially in challenging situations. It uses a study on difficult-to-read fonts to illustrate how distractions can lead to greater cognitive engagement, and highlights how oblique strategies can inspire artists like David Bowie to innovate.

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